Overview
Jacqueline Pappillion is a fashion model, actress, influencer, and the founder of her own brand “I’M JACQUELINE PAPILLION” who tries to uplift people through her work.
Growing up in Houston, Texas, Jacquelline is the eldest of three girls from a middle-class family. Aiming to inspire people through modeling products encouraged her to kick start her career in modeling. Apart from modeling, Jacqueline manages and successfully runs her business of making empowerment candles and clothing to uplift other people.
Jacqueline accomplishes all the particular goals she puts her mind to. She participated in Miss Fashion Global and appeared as a finalist, a success dream of many individuals. Having a tremendous ability to impact people’s lives, she boosts their energy, conveying that there is nothing a person cannot achieve.
Being a perfectionist, ambitious and assertive personality, Jacqueline is gifted with a great aesthetic sense of seeing beauty in every creation and she wants to instill an idea in every living being that they should not only see the outside as beauty but find the true beauty within.
Jacqueline Pappillion approached us because she needed help getting press exposure so she could build more brand credibility and position herself as an authority in her industry.
Process
- 1
CONSULTATION
We had an initial consultation call with Jacqueline Pappillion, where we identified her goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
- 2
ROADMAP TO SUCCESS
Based on the needs of Jacqueline Pappillion, we worked with her to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of her brand.
- 3
GET TO WORK
We sent her a questionnaire that we would leverage to craft her content. Then, we began the process of content creation and getting her featured on the agreed publications.
Challenge
Jacqueline Pappillion, a famous influencer, and brand ambassador wanted to further boost her business as well as her social media credibility and authority. What we needed to do was to craft out a unique angle for Jacqueline’s story and leverage our network of connections to get her featured on some of the biggest media outlets that we have access to.
Strategy
- Present Jacqueline Pappillion’s success story from a unique angle and help her gain worldwide recognition.
- Improve Google search presence for Jacqueline Pappillion and her business.
- Boost social media credibility and authority by positioning Jacqueline Pappillion as an expert in the fashion industry.
- Generate enough press so that it could, later on, be used as leverage to get on even bigger media outlets if needed.
Featured On
Results
- Got Jacqueline Pappillion featured in several publications including Miami Daily Post, New York Daily Trends, and more.
- Created compelling content and strategically got it placed on major media outlets to position Jacqueline Pappillion as an expert in her field.
- Boosted press exposure, and online presence tremendously.
- Attained a lot of powerful media coverage, hence laying the initial foundation for social media verification in the future.
What Jacqueline Has To Say
