CASE STUDY
Jonathan Opp
Jonathan Bobby Opp is that one-in-a-million personality who has fought drug addiction and is on a mission to help the less privileged of society.
A Brief Background
Overview
Bobby fell prey to drug addiction as a result of depression and sexual abuse that started after his mother's demise. He was seven when his mother passed away, unable to control his emotions and, consequently, his life. His mother's demise was a huge blow to the young, innocent mind, but the grief was further exacerbated by his being exposed to an insidious series of sexual abuse. The deep impressions that these events left on his mind led to drug addiction and substance abuse later in life.
Bobby's journey to sobriety was soul-rewarding in the true sense of the term; he got to look within himself and figure out the real reasons behind all the negativity and alienation that marked his social existence. The lessons learned on this journey were so powerful that Bobby freed himself from drug abuse and decided to help others attain the same.
Bobby could solve a lot of unresolved trauma by making peace with his life's tragedies and cherished moments. His emotional problems needed attention, and his trauma required acceptance and closure. Everything started to fall into place when he looked inward for peace and satisfaction instead of finding the truth outside.
A journey back to himself was all he needed; it realigned him with all he was and all that he ever wanted to be. The peace and satisfaction that came with self-discovery let him unlock his true potential – kindness and empathy for others. His truthful words attracted multitudes on social media and made him realize that he wanted to serve those from the vulnerable factions of society.
Jonathan Bobby Opp came to us because he wanted to boost his brand further and strengthen his social media credibility and authority.
How We Do It?
Our Process
Empowering Jonathan's Digital Journey: Guided him towards amplified online influence through tailored strategies and impactful content.
CONSULTATION
We had an initial consultation call with Jonathan, where we identified his goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
ROADMAP TO SUCCESS
Based on the needs of Jonathan, we worked with him to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of his brand.
GET TO WORK
We sent him a questionnaire that we would leverage to craft his content. Then, we began the process of content creation and getting him featured on the agreed publications.
The Challenge
Jonathan Opp, a successful Influencer, wanted to boost his social media credibility and authority. We needed to craft a unique angle for Bobby’s story and help him get press features in different significant publications.
The Strategy
- Present Jonathan Opp’s success story from a unique angle and help him gain worldwide recognition.
- Improve Google search presence for Jonathan Opp and his business
- Boost Jonathan Opp’s social media credibility and authority by positioning him as an expert in his field.
- Generate enough press so that it could later be leveraged to get on even bigger media outlets if needed
Results
- Featured Jonathan Opp in several publications, including NetNewsLedger, LA Progressive, and Inscriber Magazine.
- Created compelling content and strategically placed it on major media outlets to position Jonathan Opp as an expert in his field.
- Boosted press exposure and online presence tremendously.
- Attained a lot of powerful media coverage, laying the foundation for social media verification in the future.
Featured On
Notable Publications Featuring Jonathan Opp
