CASE STUDY
Zeroed-In Consulting
Everything is learning. Taking the lessons from your past is essential and equally necessary to prepare for your future. Kyle Geers and John Ikosipentarhos understand this well as the co-founders of Zeroed-In Consulting, LLP, a consulting firm with a future-focused approach to professional services.
A Brief Background
Overview
Kyle Geers and John Ikosipentarhos, both with strong educational backgrounds in business and accounting, began their careers at Grant Thornton. They identified deficiencies in the accounting and professional services industry and founded Zeroed-In Consulting in 2021 to revolutionize the field.
What makes Zeroed-In Consulting unique is its adoption of an agile approach inspired by successful tech companies. They offer high-quality, cost-effective solutions that empower clients to focus on core tasks, fostering a culture of experimentation and learning.
Kyle's optimism and technical expertise complement John's caution and understanding of business processes, creating a successful partnership.
Kyle and John sought our assistance to further expand their business and enhance their social media credibility and authority.
How We Do It?
Our Process
Empowering Kyle's Digital Journey: Guided him towards amplified online influence through tailored strategies and impactful content.
CONSULTATION
We had an initial consultation call with Zeroed-In Consulting, where we identified their goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
ROADMAP TO SUCCESS
Based on the needs of Zeroed-In Consulting, we worked with them to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of their brand.
GET TO WORK
We sent them a questionnaire that we would leverage to craft their content. Then, we began the process of content creation and getting them featured on the agreed publications.
The Challenge
Co-founders of Zeroed-In Consulting, Kyle Geers and John Ikosipentarhos wanted to further boost their business as well as their social media credibility and authority. What we needed to do was craft a unique angle for their story and help them get press features in different significant publications.
The Strategy
- Present Kyles and John’s success story from a unique angle and help them gain worldwide recognition.
- Improve Google search presence for Kyle Geers and John Ikosipentarhos and their firm.
- Boost social media credibility and authority by positioning them as experts in their field.
- Generate enough press so that it could later be used as leverage to get on even bigger media outlets if needed.
Results
- Got Kyle Geers and John Ikosipentarhos featured in several publications includingThe Hustler’s Digest, The Chicago Weekly, Pennsylvania Daily Post, and more.
- Created compelling content and strategically got it placed on major media outlets to position Kyle Geers and John Ikosipentarhos as an expert in their field.
- Boosted press exposure, and online presence tremendously.
- Attained a lot of powerful media coverage, hence laying the initial foundation for social media verification in the future.
Featured On
Notable Publications
Featuring Zeroed-In Consulting
Kyle's Testimonial
What Zeroed-In Consulting Has To Say
Discover how strategic storytelling and media placement elevated Zeord-In's profile and credibility.
“As we started our PR journey, we didn't really know where to start. So coming across Mogul Press was great. They did a great job of helping us select a package of reasonably priced but high-impact publications and where we had some concerns about finding the right publications for our business being a bit more specialized. They did a great job of overdelivering and getting us on publications such as Yahoo Finance, and Bloomberg. Thank you so much for helping us along the way and giving us a great PR experience, we would highly recommend it.”
Zeroed-In Consulting
Consulting Company