Overview
Born to drug-addicted parents, Dr. Darnyelle had to start fighting gloom and despair right from the start, and the only solace came from her own beliefs and self-confidence. With the help of teachers and mentors, she could figure out the power of positivity. It is hard to break the generational cycle of limiting beliefs in a household like hers. She, however, did not succumb to the lack and chaos of her early life.
Instead, Dr. Darnyelle used her circumstances as a motivational force to constantly push herself to overcome the odds and shift her beliefs. From an early age, she learned how to navigate so that she wasn’t a victim of her circumstances. The constant effort toward her goals with an unwavering self-belief paved the way to a multi-million business for her.
Before she reached the heights of her success and became a multi-millionaire, she faced setbacks that could have stifled even the strongest minds. Darnyelle was not the one to stop, though. She had made a decision, and nothing else had the power to stand the strength of her resolve. She built a business that helps entrepreneurs reach astounding heights of success by changing their core money-making and legacy-creation beliefs.
Darnyelle Harmon believes in holistic success with an entrepreneur at the helm who has a complete alignment of thought and purpose. Her business streamlines processes and gives tools to let systems operate at their maximum without needing 24/7 attention and effort. Her business transformation ideology propagates making millions with grace and ease, not hustling and grinding.
Darnyelle Harmon came to us because she wanted to boost her brand further and strengthen her social media credibility and authority. Darnyelle also wanted some contributor spots and to get interviewed on well-known TV shows.
Process
- 1
CONSULTATION
We had an initial consultation call with Darnyelle Harmon, where we identified her goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
- 2
ROADMAP TO SUCCESS
Based on the needs of Darnyelle Harmon, we worked with her to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of her brand.
- 3
GET TO WORK
We sent her a questionnaire that we would leverage to craft her content. Then, we began the process of content creation and getting her featured on the agreed publications.
Challenge
Darnyelle Harmon, a successful entrepreneur, wanted to boost her business further and her social media credibility and authority. We needed to craft a unique angle for Darnyelle’s story, help her get press features in significant publications so that she could become a contributor on major websites, and get her interviewed on famous TV shows.
Strategy
- Present Darnyelle Harmon’s success story from a unique angle and help her gain worldwide recognition
- Improve Google search presence for Darnyelle Harmon and her business
- Generate enough press so that it could later be used as leverage to get on even bigger media outlets if needed
- Attain enough media coverage to meet the eligibility criteria for social media verification, get her interviews on famous TV shows, and help her be a contributor on Miami Daily Post, Euro News, and other major websites
Featured On
Results
- Darnyelle Harmon has been featured in several publications, including Yahoo Finance, Benzinga, Bloomberg, and more
- Created compelling content and strategically placed it on major media outlets to position Darnyelle Harmon as an expert in her field
- Attained a lot of robust media coverage and helped her become a contributor to California Daily Review, Bulletin Feed, and many other platforms
- We got her in an interview on Park City TV, which was an addition to authenticating her brand name and enhancing her online presence