H Due - Case Study

Case Study


H Due is a Certified Veterinary Technician (CVT) who engross in caring for special needs animals suffering from certain diseases or disabilities. They practice their passion by helping pets find homes, tackle their illnesses, and give them a chance to live healthy lives. 

H’s ongoing work as a Certified Veterinary Technician is to create a safe space for Nora and all other pets. As pet parents, they empathize with creatures and understand what provides the most comfort to rescue animals.

One such passionate CVT is H Due, an individual striving for the betterment of special needs pets. Attending a tech school from 2012 to 2015, H has worked as a CVT for the past seven years. H’s duty as an experienced Veterinary Technician is to help animals of all types live a healthy and hopeful life. They have invested in providing excellent care for suffering animals with their expertise, medical knowledge, and clinical experiences. 

Working at a general practice, H Due has performed their task exceptionally well. Their duties in the clinic are just the tip of the iceberg. They have provided valuable insight to pet owners to ensure that their beloved companion lives their life to the fullest. They have done their best to understand the behavior of animals and continuously relay the basics of animal care to owners and caretakers.

Moreover, through her blog and podcasts, this Diva has been reminding us about all the wonders our life has to offer. She is a true inspiration to many who are struggling to remain optimistic. 

H Due came to us because she wanted to share Nora’s progress. The Instagram account has reached more than 36,000 followers, all captivated by H’s work and Nora’s growth.


  • 1


    We had an initial consultation call with H Due, where we identified his goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.

  • 2


    Based on the needs of H Due, we worked with him to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of his brand.

  • 3


    We sent him a questionnaire that we would leverage to craft his content. Then, we began the process of content creation and getting him featured on the agreed publications.


H Due, Certified Veterinary Technician (CVT) wanted to spread the word for her cat through social media credibility and authority, So as the page grows with numerous followers, H posts daily about Nora’s struggles and how she counters them. People have been captivated by Nora’s bravery and by H Due’s unwavering commitment. The consistently positive feedback is inspiring and has motivated H to refer to their pack of animals at home as “The Due Zoo.”

We needed to craft a unique angle for H Due’s cat story and leverage our network of connections to get her featured on some of the biggest media outlets.


  • Present H Due’s cat story from a unique angle and help her gain worldwide recognition.
  • Improve Google search presence for H Due’s zoo and her devotion to pets.
  • Boost social media credibility and authority by positioning H Due as an expert in her field.
  • Generate enough press so that it could later be used as leverage to get on even bigger media outlets if needed.

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  • Got H Due featured in several publications, including The Hustler’s Digest, Concept News Now, Miami Daily Post, and more.
  • Created compelling content and strategically got it placed on major media outlets to position H Due as an expert in her field.
  • Boosted press exposure and online presence tremen”Mogul Press gave me wonderful PR services. They have had me published in several publications. It has been such a pleasure to work with them. So if you are looking for a presentation, they are definitely your go-to. Thank you, Mogul Press”
  • dously. 
  • Attained a lot of powerful media coverage, hence laying the initial foundation for social media verification in the future.

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