Neyo White - Case Study - Mogul Press

CASE STUDY

Neyo White

Neyo White is a 32-year-old who lived in Detroit, Michigan, for most of his life. He moved to Atlanta, Georgia, in 2015 and has lived there ever since.

A Brief Background

Overview

Neyo launched his first business, a clothing brand called Legacy Wealth Fashion. His clothing brand caters particularly to emerging entrepreneurs who dream of becoming something. He achieved this with consistency, good research skills, and the ability to work hard.

The custom apparel made and designed at Legacy Wealth Fashion is marked as the most versatile clothing with bossy, motivational quotes. Neyo’s brand is an all-seasonal and the best casual occasion companion for both men and women. The fashionable pieces at Legacy Wealth Fashion come from the idea that entrepreneurs can feel motivated and inspired to continue thriving while they wear this collection.​

Neyo is also working on another venture: his short-term Rental Real Estate business. The ultimate goal behind Neyo’s idea of starting multiple businesses is to be able to help existing and upcoming entrepreneurs.

Neyo White came to us because he wanted further to boost his brand and social media credibility and authority.

How We Do It?

Our Process

Empowering Neyo's Digital Journey: Guided him towards amplified online influence through tailored strategies and impactful content.

CONSULTATION

We had an initial consultation call with Neyo White, where we identified his goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.

ROADMAP TO SUCCESS

Based on the needs of Neyo White, we worked with him to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of his brand.

GET TO WORK

We sent him a questionnaire that we would leverage to craft his content. Then, we began the process of content creation and getting him featured in the agreed publications.

The Challenge

Neyo White was widely known for his clothing brand and other businesses. He wanted to boost his brand credibility and authority further. What we needed to do was craft a unique angle for Neyo’s story and help him get press features in major publications.

The Strategy

Results

Featured On

Notable Publications Featuring Neyo White

Neyo's Testimonial

What Neyo White Has To Say

Discover how strategic storytelling and media placement elevated Neyo White's profile and credibility.

“I am extremely pleased for the opportunity to work with them; they did an incredible job, and I definitely suggest Mogul Press.”

Neyo White

Founder Legacy Wealth Fashion