CASE STUDY
Rahul Maharaj
Rahul Maharaj is an advocate of mental health & the host of a YouTube-based show, Your Life Experiences With Rah. As a mental health speaker, he is bent on changing lives through therapy, meditation, and other sessions. Rest assured that he is doing something based on what he himself lacked in the past.
A Brief Background
Overview
Born in the mesmerizing aura of Trinidad and Tobago, Rahul's parents split up when he was just 18 months old. As a result, he had to move in with his grandparents, which wasn’t ideal either.
While living with them, Rahul completed his basic education and went to the University of the West Indies, St. Augustine Campus, to pursue higher studies. He chose computer science as his major and learned considerably about emerging technology then. In the year 2000, he saw one of his dreams fulfilled – and that was moving to the USA and meeting his relatives. Rahul calls this move ‘life-changing’ as the American dream transpired to be far more beautiful than he had ever imagined. Here, Rahul finally found peace and purpose in his life.
Rahul considers his show ‘Your Life Experiences With Rah’, a safe space for those struggling with inexplicable pain or trauma. Numerous episodes have been aired so far starring actors, athletes, artists, and children who defeated their demons and now are on track to an accomplished life. The show runs under the motto “from where you were in life to where you are today,” and surprisingly, it’s home of inspiration for many worldwide.
Rahul Maharaj came to us because he wanted to boost his brand further and strengthen his social media credibility and authority. Rahul also wanted to become a contributor on major websites and get interviewed on well-known TV shows.
How We Do It?
Our Process
Empowering Rahul Maharaj's Digital Journey: Guided him toward amplified online influence through tailored strategies and impactful content.
CONSULTATION
We had an initial consultation call with Rahul Maharaj, where we identified his goals and requirements. On the call, we discussed the PR strategy we would implement in the upcoming months.
ROADMAP TO SUCCESS
Based on the needs of Rahul Maharaj, we worked with him to build out a roadmap of publications, a timeline, and a trajectory for success that will best elevate the digital authority of his brand.
GET TO WORK
We sent him a questionnaire that we would leverage to craft his content. Then, we began the process of content creation and getting him featured on the agreed publications.
The Challenge
Rahul Maharaj wanted to boost his social media credibility and authority. We needed to craft a unique angle for Rahul’s story and leverage our network of connections to get him featured on some of the most prominent media outlets so that he could become a contributor on major websites and also get interviewed on TV shows.
The Strategy
- Present Rahul Maharaj’s success story from a unique angle and help him gain worldwide recognition
- Improve Google search presence for Rahul Maharaj and his business
- Boost social media credibility and authority by positioning Rahul Maharaj as an expert in his field
- Generate enough press so that it could, later on, be used as leverage to get on even bigger media outlets, get his interviews done on famous TV shows, and help him be a contributor on Miami Daily Post, Buzz Sentinel, and other major websites
Results
- Got Rahul Maharaj featured in several publications, including The Hustler’s Digest, London Daily Post, Chicago Weekly, Bulletin Feed, and many others
- Created compelling content and strategically placed it in major media outlets to position Rahul Maharaj as an expert in his field
- Boosted press exposure and brand credibility tremendously
- Attained robust media coverage and helped him become a contributor on Miami Daily Post, Buzz Sentinel, and other major websites
- We got him interviewed on Park City TV & CBS Las Vegas, which was an addition to authenticating his brand name and enhancing his online presence
Featured On
Notable Publications Featuring Rahul Maharaj
Rahul Maharaj's Testimonial
What Rahul Has To Say
Discover how strategic storytelling and media placement elevated Rahul Maharaj's profile and credibility.
“I worked with Mogul Press and I highly recommend them. They helped me get articles into the popular press about my work and really helped me to elevate my brand. I do strongly recommend them to anyone wanting to do the same. They are easy to work with, communicative, and very professional”
Rahul Maharaj
Mental Health Speaker and Advocate